Client
Hérès, France
Mission
Brand Strategy, Logo, Brand Identity,
Brand Messaging, Client Experience,
Art Direction, Photography, Web Design
The best stonemason workshop in Europe, famous for its technical mastery and unique industrial tools, decided to reposition itself by creating a new name and new visual identity.
We have been missioned to create the brand and to develop its identity through all communication canals: website, social media, brochure, catalogues, media…
Successful collaboration during several years where we established Heres on international professional market.
An appealing baseline to enter the world of Hérès.
A feeling of majesty and sovereignty. For the website we used a classical language: symmetrical, centered, with beautiful dropcaps like in an old book.
We choose to draw from the tradition of a classical architecture using the drawing of Trianon palace in Versailles.
In order to communicate with professionals and promoters, we created several brochures explaining and simplifying the complex technical process of Heres mastery.
Client
Un jour, du ciel
Mission
Logo Design, Brand Identity,
Packaging Design
We wanted to create a luxury product with a particular flavor that carries with it a form of modesty, a thousand-year-old simplicity that has value only in authenticity. The visual identity responds to aesthetic codes that are both noble and monastic. The use of a serif typeface evokes a world of tradition, the icon of the bee, very graphic, doesn’t take its source in any related reference.
Client
Maje
Mission
Logo Design, Brand Identity,
Packaging Design
The creators of Maje wanted an image at the height of their ambition which was of international magnitude. Through minimalist simplicity, we gave a form of sovereignty to the brand. We created a new logo, customized for a feminine and light feeling.
Client
AntoniniDarmon architectes
Mission
Logo design, Brand Identity
Client
Atelier Martel architectes
Mission
Logo Design, Brand Identity
Client
Vincent Huguet, Opera director
Mission
Website design
Vincent Huguet is a director of opera. Trained as an historian, he is a publisher, columnist and playwright. In 2014 he became Patrice Chereau’s assistant for the production of Elektra in Aix en Provence and has continued his career as a director.
Vincent Huguet directed The Moon Wave After the Rain, Don Quixote with Marc Minkowski, Three Women with Sebastien Daucé, Vaille que Vivre with Alexander Tharaud and Juliette Binoche. The Parisian Life with Marc Minkowski, Werther with Lorenzo Viotti, Dido & Aeneas at the Festival in Aix-en-Provence.
The visual identity of the website communicates with poetic sensitivity, in a lyrical and narrative universe. The graphic proposal meets the codes of an opera program.
The use of a lyrical serif typeface evokes a literary and refined world. The atmosphere plunges us into the intimacy of the show; the site then fades before the work of the director.