Client
Groupe Bollinger
Mission
Global Identity, Baseline, Logo, Visual Strategy, Web Identity & Design, Copywriting, Art Direction, Photography & Illustration
Web site
www.groupebollinger.fr
Photo by © Masha Kontchakova
The Bollinger Group is united around a single vocation, developing excellence and entrepreneurial spirit at a human scale, with respect for people, terroirs and the environment.
Against the trend for uniformity of flavour, the Bollinger Group’s Houses are distinguished by their commitment to reveal the typicity of their terroirs.
Creating a series of Images & Photographing the Essence of Nature
Client
Epicuria Architects
Mission
Global Identity, Baseline, Logo, Visual Strategy, Web Identity & Design, Copywriting, Art Direction, Photography
Web site
www.epicuria-architectes.com
Epicuria Architects has dedicated its work for over 20 years to places of study and knowledge.
Building together : a team portrait that looks like a cena featuring a game between the individual members of the Epicuria team.
Client
Maxime d’Angeac, architecte
Mission
New communication platform,
Logo Design, Brand Identity,
Brand Messaging, Digital Experience,
Art Direction, Photography, Web Design,
Social Media, Copywriting
The visual identity revolves around a singular monogram that allows us to adopt a minimal global graphic language.
We drew our inspiration from classic monumental typography. Playing with the particle of the name, the disappearance of the initials brings a lightness of being.
Client
Kabuto Luggage
Mission
Logo Design, Brand Identity,
Guidelines, Digital Design
Kabuto was created by Louis Develay & Jérôme Tricault, two engineers who wanted to design an all-in-one accessory. A suitcase with all the imaginable tips to meet your needs during a trip.
The custom-made font is made to convey these ideas. The O captures the attention and becomes a wheel with its axis.
Our branding system revolves around the wheel and the dynamics that follow.
Client
Wils restaurant, Amsterdam
Mission
Logo design, Brand Identity,
Guidelines
Both chic and relaxed, WILS restaurant signed by young Dutch star chef Joris Bijdendijk, faces the Amsterdam Olympic stadium built by architect Jan Wils, which hosted the 1928 Olympics.
The flame that inspired the design of the W monogram refers both to the Olympic flame and to Joris Bijdendijk’s unique wood-fired cooking technique.
Client
Chabé Limousines, since 1921
Mission
Brand Strategy, Naming, Logo, Brand Identity,
Brand Messaging, Client Experience,
Art Direction, Photography, Packaging Design,
UX + Visual Design, Website Design
Photo ©Franck Juery
French leader in limousine service, Chabé has been a family business since 1921.
In a « uberised » market, Chabé needed to redefine the territory of its legacy brand and make a different statement from its competitors.
Frontline studio was commissioned to design a new visual identity and an efficient website.
We drew our inspiration for graphic design and photography from the Art Deco period with its automobile esthetics and its typical geometry.
From initial logo we’ve developed different patterns that comes to decorate collaterals and goodies.
It was important for us to get away from the cliché images of chauffeurs opening car doors. We wanted to give a more poetical & emotional look on the profession.
Client
Chabé
Mission
Art Direction, Photography,
UX + Visual Design, Website Design,
Copywriting
Photo © Franck Juery
French leader in limousine service, Chabé has been a family business since 1921.
In a « uberised » market, Chabé needed to redefine the territory of its legacy brand and make a different statement from its competitors.
Frontline studio was commissioned to design a new visual identity and an efficient website.
Based on the brand strategy, we totally rethought the offer, the structure, the wording as well as the customer experience on new Chabé website.
We produced the photography, the copyrighting and the web development.
It was important for us to get away from the cliché images of chauffeurs opening car doors. We wanted to give a more poetical & emotional look on the profession.
Client
La Chambre Paris
Mission
Brand Strategy, Naming, Logo, Brand Identity,
Brand Messaging, Client Experience,
Art Direction, Photography, Packaging Design,
UX + Visual Design, E-shop Web Design
Founded by Alison Ross and Ian Benton, an Anglo-American couple who fell in love with France and Paris, La Chambre Paris is a brand of high-end linen sold online combining great quality and affordable prices, eco-friendly trade and French chic : lachambreparis.com
La Chambre entrusted us with the creation of their global branding. We worked closely with the founders on storytelling, visual identity, web design and artistic direction of photos to position the brand in a competitive e-commerce market.
We drew our inspiration from French traditional white linen with its characteristic red line. The double red line is used as a leitmotif on in the entire visual identity of the brand.
Create envy, and leave the sanitized aspects related to the constraints of e-commerce. We have given much attention to the images of atmosphere and the graphic territory of the brand while responding to the constraints of e-commerce.
We have taken particular care in the design and production of photos to translate the quality and feel of the textile on screen, to meet the constraints of the e-shop and show the intrinsic qualities of the products and the positioning top of the line.
As La Chambre is a brand exclusively sold online, Alison and Ian attach great importance to the quality of the packaging and the presentation of the products when receiving the purchases.
Each element of stationary is considered as a vector of brand marketing. Each element should be treated in details.
Client
La Chambre Paris
Mission
Brand Strategy, Naming, Logo, Brand Identity,
Brand Messaging, Client Experience,
Art Direction, Photography, Packaging Design,
UX + Visual Design, E-shop Web Design
La Chambre entrusted us with the creation of their global branding.
We worked closely with the founders on storytelling, visual identity, web design and artistic direction of photos to position the brand in a competitive e-commerce market.
Create envy, and leave the sanitized aspects related to the constraints of e-commerce. We have given much attention to the images of atmosphere and the graphic territory of the brand while responding to the constraints of e-commerce.
Client
Hérès, France
Mission
Brand Strategy, Logo, Brand Identity,
Brand Messaging, Client Experience,
Art Direction, Photography, Web Design
The best stonemason workshop in Europe, famous for its technical mastery and unique industrial tools, decided to reposition itself by creating a new name and new visual identity.
We have been missioned to create the brand and to develop its identity through all communication canals: website, social media, brochure, catalogues, media…
Successful collaboration during several years where we established Heres on international professional market.
An appealing baseline to enter the world of Hérès.
A feeling of majesty and sovereignty. For the website we used a classical language: symmetrical, centered, with beautiful dropcaps like in an old book.
We choose to draw from the tradition of a classical architecture using the drawing of Trianon palace in Versailles.
In order to communicate with professionals and promoters, we created several brochures explaining and simplifying the complex technical process of Heres mastery.