The Bollinger Group is united around a single vocation, developing excellence and entrepreneurial spirit at a human scale, with respect for people, terroirs and the environment.
Against the trend for uniformity of flavour, the Bollinger Group’s Houses are distinguished by their commitment to reveal the typicity of their terroirs.
Creating a series of Images & Photographing the Essence of Nature
La Boétie Partners, based in Paris, works on a European scale to support large companies in their transformations. Their approach is to simplify and liberate the way people cooperate in the company. Their method: the “Game-changing conversations”.
The graphic proposal highlights both their brand and their motto “Game changing conversations” through the use of a sophisticated and corporate graphic language that instills the trust of customers and partners.
The logo aims to reflect the company’s core values; the monogram sets a label to high-end service. The end result is an effective and fair balance, specific to the objectives of La Boétie Partners.
The identity is built around a round monogram referring to institutions, legal stamps and a form of authority. Associated with a strong yellow color, the general identity and communication tools stand out in an often austere world.